Loudsauce is a crowd funding platform that takes a different approach than other crowd funding platforms like Kickstarter, which funds creative projects. Loudsauce amplifies the message of organizations and causes through mainstream advertising campaigns, bringing the message to a much wider audience. Loudsauce’s vision is, “to transform the medium of advertising from one that primarily drives consumption to one of civic participation”.

Campaigns on Loudsauce set a deadline and a fundraising goal. People pledge funds, and if the campaign goals are met, the advertising campaign gets funded. Recently, the campaign to “Help this #occupy video reach millions of Americans on TV” met and exceeded its crowd funding goals, raising over $6,000 from 168 pledges. The ad started as a YouTube video that compiles statements from a diverse group of Occupy Wall Street protesters. The funds raised on Loudsauce will bring the ad to millions of viewers, running during Seinfeld re-runs and on ESPN just like any other commercial. This campaign continues, now seeking to run three more TV spots. Watch the ad here!

Singlebrook’s T4C campaign spotlights entrepreneurs and organizations that are using technology in unique ways to scale their ideas and create a massive impact. We are also creating our own high impact T4C projects. Check them out at: singlebrook.com/T4C. Share your stories of T4C or other inspirational resources and tips on Twitter (@Singlebrook) using #SBT4C and on the T4C Facebook group, or contact us to be spotlighted in an upcoming feature interview or blog article!